The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
By Jean-Noël Kapferer, Vincent Bastien
Hardcover
AED
230
01
AED 409.00
43% OFF
Free Delivery26 Nov - 2 Dec
Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare
Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare
By Jean-Noël Kapferer
Paperback
(58)
AED
173
20
AED 271.00
36% OFF
Turbo
Free Delivery25 - 26 Nov
The New Strategic Brand Management: Advanced Insights and Strategic Thinking
The New Strategic Brand Management: Advanced Insights and Strategic Thinking
By Jean-Noël Kapferer
Paperback
(84)
AED
275
35
AED 452.00
39% OFF
Turbo
Free Delivery25 - 26 Nov
Ré-inventer les marques: La fin des marques telles que nous les connaissons
Ré-inventer les marques: La fin des marques telles que nous les connaissons
By Jean-Noël Kapferer
Paperback
AED
122
96
AED 192.00
35% OFF
Turbo
Free Delivery26 - 27 Nov
Les marques Capital de l'entreprise
Les marques Capital de l'entreprise
By Jean-Noël Kapferer
Paperback
AED
259
62
AED 393.00
33% OFF
Turbo
Free Delivery26 - 27 Nov
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