Jean-Noël Kapferer

(Author)

Ré-inventer les marques: La fin des marques telles que nous les connaissonsPaperback, 1 January 2012

Ré-inventer les marques: La fin des marques telles que nous les connaissons
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Print Length
240 pages
Language
French
Publisher
Eyrolles Group
Date Published
1 Jan 2012
ISBN-10
221255544X
ISBN-13
9782212555448

Description

Le diagnostic de l'expert français des marques

Product Details

Author:
Jean-Noël Kapferer
Book Format:
Paperback
Country of Origin:
US
Date Published:
1 January 2012
Dimensions:
23.39 x 15.6 x 1.3 cm
ISBN-10:
221255544X
ISBN-13:
9782212555448
Language:
French
Pages:
240
Publisher:
Weight:
340.19 gm

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