Jean-Noël Kapferer

(Author)

Les marques Capital de l'entreprisePaperback, 1 January 2015

Name: Les marques Capital de l'entreprise
Availability: InStock
ISBN: 2212539088

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Print Length

824 pages

Date Published

1 Jan 2015

ISBN-10

2212539088

ISBN-13

9782212539080

Description

Cette nouvelle édition, totalement renouvelée, est le fruit de quinze ans de conseil et de recherches.

Product Details

Author:

Jean-Noël Kapferer

Book Format:

Paperback

Country of Origin:

Date Published:

1 January 2015

Dimensions:

24.41 x 16.99 x 4.14 cm

ISBN-10:

2212539088

ISBN-13:

9782212539080

Language:

French

Pages:

824

Publisher:

Eyrolles Group

Weight:

1288.2 gm