Put your best brand story in front of 1+ billion users!
One of the most energetically social of the major social media
platforms, Instagram has the highest brand engagement rate of them all.
Throw in the app's more than 1 billion active monthly users and its
powerful business tools--including shoppable posts, devoted business
profiles, and advanced analytics--and you have an unmissable opportunity
to tell a gripping story that bonds you with your customers and makes
your business an integral part of their social media lives.
The latest edition of Instagram For Business For Dummies puts you in
the picture on how to showcase your product, craft your narrative, and
gather insight into how your customers experience and react to your
business. Presented in straightforward, practical language by three
Instagram and marketing gurus, you'll swiftly go from setting up your
account and profile to applying strategies for writing winning captions
and creating content that deliver super-engaged customers.
- Set up your account, profile, and analytics
- Upload content and get smart with IG Stories and live video
- Build and target paid advertising
- Master the art of the hashtag
Whatever your current Instagram skill-level, there's always somewhere
new to take you're the story of your business--and there's no better way
to begin a gripping new chapter in that story than with this book.
