Zenith's The Quality Goes in Before the Name Goes On is one of the most
recognized, and well earned, corporate mottos in America. Founded by two
Navy radiomen in 1919, luck and the infusion of capital from a wealthy
adventurer and car salesman started the Zenith Radio Corporation on a
journey that would propell it to the top of the United States
electronics manufacturing industry. The rise was an interesting one, the
cast of high profile. With access to the Zenith corporate archives and
their discovery of the long sealed files of one of Zenith's founders,
the authors present for the first time the documented story of Zenith
radio and company from 1919 through 1935. Professors Cones and Bryant
draw on their long experience as radio enthusiasts and writers for both
the popular and scholarly press to tell the fascinating story of
Zenith's impact on early radio history. They present a wealth of never
before published photographs, documents, and information, as well as
color portraits of many Zenith radios of the era. Complimenting the
story is an illustrated catalog of nearly every Chicago Radio Laboratory
and Zenith radio model produced between 1919 and 1935 and a database of
valuable information which covers every radio produced by the company,
along with a rarity and price guide.