The essential guide to building a culture of creativity and innovation
throughout an organization
Your help is needed to crack an unsolved crime: creative thinking is
critical for future fulfillment and survival, and yet it is now
declining at an alarming rate. In this original mystery-style approach,
you will have the opportunity to match your knowledge against that of
the latest brain researchers, psychologists, and sociologists as you are
taken on a humorous and often startling journey to discover why
creativity is dying an untimely death. The '7 Rescue Strategies' then
provide proven innovation solutions, from personal issues through to
organizational imperatives. Authors Andrew and Gaia Grant have travelled
the world for more than 25 years working with more than 20,000
international keynote and workshop participants in more than 30
countries at all levels.
With a fascinating forensic approach, revealing carefully researched
facts and anecdotal insights, this is a compelling modern tale. And
there is a final twist that will leave you wondering.... Can we really
live happily ever after?