This timely, comprehensive study examines how racism manifests online
and highlights the antiracist tactics rising to oppose it
From cell phone footage of police killing unarmed Black people to leaked
racist messages and even comments from friends and family on social
media, online communication exposes how racism operates in a world that
pretends to be colorblind. In When the Hood Comes Off, Rob Eschmann
blends rigorous research and engaging personal narrative to examine the
effects of online racism on communities of color and society, and the
unexpected ways that digital technologies enable innovative everyday
tools of antiracist resistance.
Drawing on a wealth of data, including interviews with students of Color
around the country and analyses of millions of social media posts over
the past decade, Eschmann investigates the influence of online
communication on face-to-face interactions. When the Hood Comes Off
highlights the power of the internet as an organizing tool, and shows
that online racism can be a profound wake-up call. How will we respond?