Colin Ware

(Author)

Visual Thinking for Information DesignPaperback, 30 June 2021

Visual Thinking for Information Design
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Print Length
224 pages
Language
English
Publisher
Morgan Kaufmann Publishers
Date Published
30 Jun 2021
ISBN-10
0128235675
ISBN-13
9780128235676

Description

Visual Thinking for Information Design, Second Edition brings the science of perception to the art of design. The book takes what we now know about perception, cognition and attention and transforms it into concrete advice that students and designers can directly apply. It demonstrates how designs can be considered as tools for cognition and extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams.

Renamed from the first edition, Visual Thinking for Design, to more accurately reflect its focus on infographics, this timely revision has been updated throughout and includes more content on pattern perception, the addition of new material illustrating color assimilation, and a new chapter devoted to communicating ideas through images.

Product Details

Author:
Colin Ware
Book Format:
Paperback
Country of Origin:
US
Date Published:
30 June 2021
ISBN-10:
0128235675
ISBN-13:
9780128235676
Language:
English
Pages:
224

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