Lauron Sonnier

(Author)

Think Like a Marketer: What It Really Takes to Stand Out from the Crowd, the Clutter, and the CompetitionPaperback, 15 July 2009

Think Like a Marketer: What It Really Takes to Stand Out from the Crowd, the Clutter, and the Competition
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Print Length
224 pages
Language
English
Publisher
Career Press
Date Published
15 Jul 2009
ISBN-10
1601630735
ISBN-13
9781601630735

Description

Turn Yourself and Your Business Into a Marketing Machine!

To act and succeed like a marketer, you must first think like one. When you do, marketing becomes routine, focused, and successful as you take clear, confident steps to grow your business every day.

Think Like a Marketer takes the mystery out of marketing. It addresses head-on the principles that must guide every action, decision, and communication that affects your business. In addition, it gives you practical, real-life guidance that you can apply immediately after reading.

Chock-full of specific examples and proven pro-cesses, this book will teach and show you how to:

Think, act, and communicate like a mar-keting pro.

?Identify and capitalize on the marketing opportunities that abound in your business every day (but are usually missed).

?Stand out in a cluttered and overcrowded marketplace.

?Stir the pot to build and maintain marketing momentum.

?Devise a practical marketing strategy that will show positive results, even on a bare-bones budget.

Product Details

Author:
Lauron Sonnier
Book Format:
Paperback
Country of Origin:
US
Date Published:
15 July 2009
Dimensions:
22.35 x 14.99 x 1.78 cm
Genre:
Business Aspects
ISBN-10:
1601630735
ISBN-13:
9781601630735
Language:
English
Pages:
224
Publisher:
Weight:
362.87 gm

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