M Milne

(Author)

The Transformation of Television Sport: New Methods, New Rules (2016)Paperback - 2016, 2 March 2017

The Transformation of Television Sport: New Methods, New Rules (2016)
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Part of Series
Palgrave Global Media Policy and Business
Print Length
220 pages
Language
English
Publisher
Palgrave MacMillan
Date Published
2 Mar 2017
ISBN-10
1349719048
ISBN-13
9781349719044

Description

The Transformation of Television Sport: New Methods, New Rules examines how developments in technology, broadcasting rights and regulation determine what sport we see on television, where we can see it and what the final output looks and sounds like. The book provides a missing supply side perspective, including a comparison of the development of sport and television in the US and the UK. The growth of global corporate sponsorship through to league and federation controlled television coverage is also mapped. Featuring new case studies, including the NFL and Premier League, three critical pre-production processes are unpacked. Milne examines the challenges faced by broadcasters and the consequences for independent television sports production companies and the day-to-day work of sports producers and directors. As the value of broadcasting rights continue to soar, the book provides a timely insight to what has happened to television sport and why it matters.

Product Details

Author:
M Milne
Book Edition:
2016
Book Format:
Paperback
Country of Origin:
NL
Date Published:
2 March 2017
Dimensions:
21.59 x 13.97 x 1.27 cm
ISBN-10:
1349719048
ISBN-13:
9781349719044
Language:
English
Location:
London
Pages:
220
Weight:
276.69 gm

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