Mark Casson

(Author)

The Theory of International Business: Economic Models and Methods (Softcover Reprint of the Original 1st 2016)Paperback - Softcover Reprint of the Original 1st 2016, 14 June 2018

The Theory of International Business: Economic Models and Methods (Softcover Reprint of the Original 1st 2016)
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Print Length
171 pages
Language
English
Publisher
Palgrave MacMillan
Date Published
14 Jun 2018
ISBN-10
3319812475
ISBN-13
9783319812472

Description

Demonstrating why economic modelling is so important in understanding international business, this stimulating and highly original book sets out a new and exciting research agenda in international business studies. The author explains what economic models are, how they are constructed and the way in which they can be used. It illustrates how models clarify important issues in international business - explaining empirical anomalies, analyzing strategies and evaluating government policies towards multinational firms. There are detailed discussions of monopoly and competition in the global economy; the international division of labour; supply chain coordination; and the strategic implications of sunk costs in R&D. Based on this discussion, the book proposes a radical reformulation of the theory of the firm as applied to international business.

Product Details

Author:
Mark Casson
Book Edition:
Softcover Reprint of the Original 1st 2016
Book Format:
Paperback
Country of Origin:
NL
Date Published:
14 June 2018
Dimensions:
21.01 x 14.81 x 1.02 cm
ISBN-10:
3319812475
ISBN-13:
9783319812472
Language:
English
Location:
Cham
Pages:
171
Weight:
231.33 gm

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