The importance of supply chain management has increased over the last
few decades. Today, entire supply chains are competing with each other
instead of individual companies. As such, supply chain management has
become a way for companies to set themselves apart from competing
companies and their supply chains. Interestingly, supply chain
management mainly focuses on efficiency-oriented topics rather than
effectiveness-driven issues, in particular the design of supply chains
from manufacturing sites downstream, instead of upstream from the
customer.
The Supply Chain Differentiation Guide offers a modern approach to
supply chain management. While for many years "one-size-fits-all"
approaches to supply chain management were very common, the current
efforts of managers and academics alike focus on the simultaneous
management of multiple supply chains. Despite the interest of the
business sector in the management of multiple supply chains, academia
has largely neglected this topic to date. The Supply Chain
Differentiation Guide addresses this shortcoming, introducing both
established and cutting-edge management methods to the context of supply
chain differentiation and providing inspirations for how to improve
corporate operations.