According to the Kauffman Index of Entrepreneurial Activity, more than
565,000 new businesses were created in 2010 in the United States
alone--each one of them hoping to strike gold. The Startup Playbook
will help them succeed. Going insider to insider with unprecedented
access, New York Times bestselling author and Clickable CEO, David
Kidder, shares the hard-hitting experiences of some of the world's most
influential entrepreneurs and CEOs, revealing their most closely held
advice. Face-to-face interviews with 40 founders give readers key
insights into what it took to build PayPal, LinkedIn, AOL, TED, Flickr,
and many others into household names. Special sections include topics
ranging from how to select the right idea to pursue to finding funding
and overcoming inevitable obstacles. In an economy demanding change,
The Startup Playbook is the go-to for entrepreneurs big and small.