Richard Koch has made a career out of spotting 'Star Businesses' - and
has made millions from them. By a 'Star Business' he means a new
business that operates in a high-growth market and is a leader in that
market. In his new book, the author of the worldwide bestseller The
80/20 Principle shows how you too can get rich from the 'Star
Principle'. Chapters include: 1. So what exactly is a star business? 2.
The art of creating stars 3. Benefit from somebody else's star 4. Fake
stars 5. The star takes off!