A crisis can happen at any time, to any person or organization. You
could lose your job or your partner. A company could lose its market or
simply lose its way. And as recent times has demonstrated, the world as
we knew it can be lost too. This is when we find ourselves at Year
Zero - a strange, new place that can feel frightening and unknown. But
it can also be the first step into a new world with new possibilities.
We cannot avoid crises in our lives, businesses and societies. But we
can learn how to reset and bounce back from a crisis. And not the same
place, but to something bigger, better or, at least, different. The
clues about how this can be accomplished lay hidden in case studies,
psychological research, corporate storytelling, personal anecdotes and
historical documents. Magnus Lindkvist is the interdisciplinary
detective in search of these clues, and in doing that, he provides
insights, tools and solace for any person or organization seeking to
reset and bounce back.