Why do we develop extreme attitudes to others? Can our personality
contribute to our prejudices? How do we reduce prejudice and
discrimination?
The Psychology of Prejudice explores different forms of prejudice and
discrimination, from racial jokes to genocide. It looks at what might
cause our prejudiced attitudes, including our personalities, social
influences, group identity, and evolutionary factors, and how prejudice
can be reduced through education, campaigning, and consciousness
raising.
Offering insights into a topic of great public concern and debate, The
Psychology of Prejudice shows us how we can confront our prejudiced
attitudes and contribute to greater tolerance and understanding.