The communication aspect of leadership - to actively engage your
followers and achieve understanding and motivation whilst making the
message memorable - has never been more important. Using vivid lessons
and examples from spheres outside business organization, The Persuasive
Leader explores the leader's role as a communicator and teaches the
fundamental principles of successful leadership.
This book provides insights and principles about persuasive leadership
from a broad range of human experiences. It draws on examples of
persuasive leaders and persuasive leadership principles from the
performing arts, the fine arts, literature, philosophical writings, and
biography. The authors use their unconventional material to explore
themes such as moral leadership, toxic leadership, learning from
failures, 'distributed' leadership, leading for results and the leader
as a mentor and counsellor.
Leaders described in The Persuasive Leader
Abraham Lincoln, Jack Welch, Cleopatra, Teddy Roosevelt, Alexander the
Great, Rachel Carson, Joshua Chamberlain, Governor John Winthrop, Barack
Obamma, Steve Jobs, Henry V, Julius Caesar, John Quincy Adams, Dwight
Eisenhower, Susan B. Anthony, Elizabeth Cady Stanton, Huey Long,
Napoleon, Ghandi, Sam Walton, Archbishop Sean O'Malley, Benjamin
Franklin, Franklin Roosevelt, Jim Sinegal, Dolly Madison, James Jones,
Clarence Darrow, William Harvey, Ronald Reagan, Fletcher Christian,
Thomas Jefferson, Nelson Mandela, Charles McCormick, George Washington,
Oprah Winfrey, Joan of Arc, John Kennedy, Herbert Hoover, Christopher
Columbus, Anita Roddick, John DeLorean, Ronald Reagan, Margaret
Thatcher, and others less well known persuasive leaders such as Anne
Sullivan, TS Lin, Maria Galantry, Dorothy Collins, Scott Nash, Jane
Hughes, William Barnes.
