The farmers' market renaissance continues to grow throughout the
country, and this is the revised and expanded edition of the book that
has become the farmers' market "bible." The New Farmers' Market, 2nd
Edition includes new chapters or sections on how farmers' markets are
increasing sales by expanding product mix, and how farmers and farmers'
markets are utilizing social media and internet marketing to increase
markets success. Serving as a three-part guide, the book is for those
who want to learn how to sell produce at a market, promote the market,
and foster appreciation for farmland while reinvigorating economic and
social vitality in urban areas.