Featuring stunning full-color photographs by Gabriela Hasbun, The New
Black West celebrates the modern Black cowboys of the Bill Pickett
Invitational Rodeo and the community that comes together to witness
their achievements year after year.
A powerful symbol of self-reliance, strength, and determination, the
Black cowboy is a figure commonly overlooked in the histories of the
American West. Held annually in cities across the United States, the
Bill Pickett Invitational Rodeo (BPIR) honors the historic
accomplishments of Black cowboys and fosters a vibrant community
dedicated to continuing that legacy. Bay Area photographer Gabriela
Hasbun has spent more than a decade photographing this beloved event in
the Oakland hills. Her images capture the joy and excitement of
performers and audience members, showcasing the daring feats,
spectacular outfits, and welcoming atmosphere that make the Bill Pickett
Invitational Rodeo an unmissable experience. In addition to Hasbun's
photographs, The New Black West features quotes and stories from the
cowboys themselves and a foreword from the Oakland rodeo's regional
manager, Jeff Douvel.
A VIBRANT COMMUNITY: The Black rodeo in Oakland is the annual event at
the heart of a vibrant community. Couples meet and fall in love at the
arena, children eagerly anticipate their turn to compete in the
different events--and people travel from all over the area and the
country to participate.
AN IMPORTANT LEGACY: Named after legendary cowboy and performer, the
Bill Pickett Invitational Rodeo honors the often-overlooked legacy of
Black cowboys in shaping the American West. Hasbun's book spotlights the
contemporary riders and performers who carry on that legacy, inviting
them to share their own stories with the world.
A UNIQUE CELEBRATION: Hasbun has been photographing the Black rodeo in
Oakland for a decade, and this collection of her work is a loving
tribute to the community that kept her coming back year after year.
Stories from her conversations with the cowboys and cowgirls bring her
images to life, making The New Black West a heartwarming celebration
of an iconic cultural event.
Perfect for:
- Black rodeo attendees, fans, and performers
- History buffs and anyone interested in Western cowboy culture
- Lovers of immersive fine-art photography books
