Design and cultivate remote work teams that actually work.
From the experts who brought you The Long-Distance Leader and The
Long-Distance Teammate comes the proven and practical guide for leaders
to consciously design teams, define and create their desired culture,
and encourage and nurture employee engagement--all from a distance.
Team design and culture are often presented as separate concepts when
they are in fact intertwined in the remote work setting. Using the 3C
model of communication, collaboration, and cohesion, leaders will be
given the tools to overcome challenges, such as proximity bias and
deteriorating social connections, to create an environment where
everyone can contribute and add value equally, regardless of location.
The 3Cs are
-
Communication--While communication is a fundamental part of being
human, it is also a critical foundation of successful work. Without
it, teams break down.
-
Collaboration--Remote leaders face the misguided belief that
physical presence is required to have a collaborative team. The truth
is that proximity has nothing to do with successful collaboration.
-
Cohesion--This dimension includes decidedly nonstructural aspects,
such as relationships, trust, and accountability. While difficult to
measure, a team's cohesion is critical to its success.
Using this framework, leaders of all levels will learn to assess,
design, and develop their communication channels, methods for remote
collaboration, and ability to foster cohesion to build successful
long-distance teams. While a hybrid culture will be different, it can,
when done right, be better than what existed before.
