Stephen Denning

(Author)

The Leader's Guide to Storytelling (Revised and Updated)Hardcover - Revised and Updated, 17 February 2011

The Leader's Guide to Storytelling (Revised and Updated)
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Part of Series
Jossey-Bass Leadership
Part of Series
Jossey-Bass US Non-Franchise Leadership
Part of Series
J-B Us Non-Franchise Leadership
Print Length
368 pages
Language
English
Publisher
Jossey-Bass
Date Published
17 Feb 2011
ISBN-10
0470548673
ISBN-13
9780470548677

Description

How leaders can use the right story at the right time to inspire change and action

This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.

  • Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ
  • The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change
  • Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

Product Details

Author:
Stephen Denning
Book Edition:
Revised and Updated
Book Format:
Hardcover
Country of Origin:
US
Date Published:
17 February 2011
Dimensions:
23.55 x 16.13 x 3.1 cm
Genre:
Communication Studies
ISBN-10:
0470548673
ISBN-13:
9780470548677
Language:
English
Location:
San Francisco, CA
Pages:
368
Publisher:
Weight:
562.45 gm

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