How leaders can use the right story at the right time to inspire change
and action.
This revised and updated edition of the bestselling book A Leader's
Guide to Storytelling shows how storytelling is one of the few ways to
handle the most important and difficult challenges of leadership:
sparking action, getting people to work together, and leading people
into the future. Using myriad illustrative examples and filled with
how-to techniques, this book clearly explains how you can learn to tell
the right story at the right time.
Stephen Denning has won awards from Financial Times, The Innovation Book
Club, and 800-CEO-READ. This book on leadership storytelling shows how
successful leaders use stories to get their ideas across and spark
enduring enthusiasm for change. Stephen Denning offers a hands-on guide
to unleash the power of the business narrative.
The accompanying reference guide is included as a PDF on this disc.