A J Jacobs

(Author)

The Korean Automotive Industry, Volume 1: Beginnings to 1996 (2022)Paperback - 2022, 11 December 2022

The Korean Automotive Industry, Volume 1: Beginnings to 1996 (2022)
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Print Length
413 pages
Language
English
Publisher
Palgrave MacMillan
Date Published
11 Dec 2022
ISBN-10
3030863492
ISBN-13
9783030863494

Description

In 1962, South Korea assembled just 1,100 new automobiles. By 1996, this total had soared to 2,812,714. What explains this remarkable growth? The answer is complex, and involves a combination of a supportive State, timely technology alliances, a skilled but historically low-paid workforce, aggressive pricing, savvy entrepreneurs, and fortuitous circumstances. Despite this amazing ascent, comparatively little has been written about the Korean auto industry in English. In the first of a two-volume set, this 11-chapter book seeks to help fill this void by providing in-depth examinations of all six of Korea's automakers from their beginnings through 1996. Uniquely written from the perspective of industry analysts at the time (without knowledge of the Asian Fiscal Crisis), the book should prove informative to practitioners, scholars, and students interested in automotive history, international political economy, Asian studies, and more.

Product Details

Author:
A J Jacobs
Book Edition:
2022
Book Format:
Paperback
Country of Origin:
NL
Date Published:
11 December 2022
Dimensions:
21.01 x 14.81 x 2.46 cm
ISBN-10:
3030863492
ISBN-13:
9783030863494
Language:
English
Location:
Cham
Pages:
413
Weight:
566.99 gm

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