The Green Design and Print Production Handbook shows you how you can
create a green business culture, reduce your environmental footprint,
and help the planet.
Adopting a cradle-to-grave approach, the book explores green raw
materials and green design, and how eco-friendly practices can be
integrated into prepress, printing, distribution, and even beyond the
door, in relation to returns.
The Green Design and Print Production Handbook looks at the global
context and frameworks for action, the unique challenges facing the
industry--be it book, magazine, or newspaper publishing, or print for
packaging and promotion--and how it can respond.
This book is for anyone who works with print, from publishers, printers,
distributors, and retailers to writers, editors, designers, and sales
reps. Explaining how sustainable processes can be achieved without
damaging the bottom line, it also introduces eco-friendly working
practices that will benefit your business.
- Demystifies the current industry standards, including ISO 16759.
- Full of case studies and practical checklists.
- Offers achievable green strategies that will boost your bottom line.