Asian countries are catching up with the West by transforming their
primarily agrarian societies into industrial powerhouses. Manufacturing
is driving innovation, productivity growth, and higher standards of
living for billions of Asians. In the colonial past, the Asian
production and supply chains served Western consumers. The world is now
poised to evolve, led by a unified Asian business landscape capable of
driving sustainable global growth within industries and markets. The
Global Rise of Asian Transformation provides insights into the complex
process of macro-political and economic dynamics reshaping the business
landscape throughout Asia. This edited collection lays bare the
megatrends that are challenging the region, including emerging
consumers, urbanization, infrastructure, climate change, and energy
megatrends that will further bolster the region's world standing if
governments and businesses handle them adeptly. Case studies of major
international companies, such as Sony, Lenovo, and Tata Motors, are also
included.