Peter Tschmuck

(Author)

The Economics of MusicHardcover, 8 July 2021

The Economics of Music
Qty
1
Turbo
Ships in 2 - 3 days
Only 2 left
Free Delivery
Cash on Delivery
15 Days
Free Returns
Secure Checkout
Buy More, Save More
Part of Series
Economics of Big Business
Print Length
256 pages
Language
English
Publisher
Agenda Publishing
Date Published
8 Jul 2021
ISBN-10
1788214269
ISBN-13
9781788214261

Description

The music industry is one of the most dynamic business sectors. It has had to evolve and adapt to continually changing technologies and business models. Its latest challenge has been Covid-19 and the loss of live music at a time when live performance outstrips music sales as the primary source of income for today's artists.

The second edition of this much used introduction to the economic workings of the music business explores the impact of the pandemic at every level of the sector and considers how the business model may need to change going forward as different stakeholder positions shift. The new edition also examines new trends in the music industry such as the increasing dominance of tech companies and data, the increasing importance of CMOs as market players, the increased role of artist management, which has impacted on new business contracts, as well as changes to how we use music in our everyday lives and how this impacts on new entrepreneurial behaviours around music.

Product Details

Author:
Peter Tschmuck
Book Format:
Hardcover
Country of Origin:
US
Date Published:
8 July 2021
Dimensions:
21.34 x 14.73 x 2.54 cm
ISBN-10:
1788214269
ISBN-13:
9781788214261
Language:
English
Pages:
256
Weight:
453.59 gm

Need Help?
+971 6 731 0280
support@gzb.ae

About UsContact UsPayment MethodsFAQsShipping PolicyRefund and ReturnTerms of UsePrivacy PolicyCookie Notice

VisaMastercardCash on Delivery

© 2024 White Lion General Trading LLC. All rights reserved.