This book analyses the economic and financial profiles of heritage
assets as tourist attractions. Offering both theoretical insights,
methods, and global empirical examples, it considers how heritage assets
can create economic and social value for a region.
It offers an analysis of micro- and macroeconomic characteristics of
heritage assets and their financial management. The importance of
innovation in light of technological and market transformations is
considered, as well as the sustainable management of heritage assets
environmentally and in terms of sustainable tourism. The book delves
into the financial assessment of heritage assets with a focus on
evaluation models, the technique of project financing and wealth
management in the art sector. These topics are illustrated with cases
studies of heritage assets managed as tourist attractions to outline
successful management strategies. The book draws on examples from a
range of sites and locations across Italy, Spain, the United Kingdom,
New Zealand, and the United States to show how heritage assets can be an
economic stimulus for the development of local economies.
The book will be of interest to academics and students at both
undergraduate and postgraduate levels in the fields of tourism
economics, cultural studies and environmental studies.