An international business expert helps you understand and navigate
cultural differences in this insightful and practical guide, perfect for
both your work and personal life.
Americans precede anything negative with three nice comments; French,
Dutch, Israelis, and Germans get straight to the point; Latin Americans
and Asians are steeped in hierarchy; Scandinavians think the best boss
is just one of the crowd. It's no surprise that when they try and talk
to each other, chaos breaks out.
In The Culture Map, INSEAD professor Erin Meyer is your guide through
this subtle, sometimes treacherous terrain in which people from starkly
different backgrounds are expected to work harmoniously together. She
provides a field-tested model for decoding how cultural differences
impact international business, and combines a smart analytical framework
with practical, actionable advice.