Capture and close more Internet leads with a new sales script and
powerful marketing templates.
The Conversion Code provides a step-by-step blueprint for increasing
sales in the modern, Internet-driven era. Today's consumers are savvy,
and they have more options than ever before. Capturing their attention
and turning it into revenue requires a whole new approach to marketing
and sales. This book provides clear guidance toward conquering the new
paradigm shift toward online lead generation and inside sales. You'll
learn how to capture those invaluable Internet leads, convert them into
appointments, and close more deals. Regardless of product or industry,
this proven process will increase both the quantity and quality of leads
and put your sales figures on the rise.
Traditional sales and marketing advice is becoming less and less
relevant as today's consumers are spending much more time online, and
salespeople are calling, emailing, and texting leads instead of meeting
them in person. This book shows you where to find them, how to engage
them, and how to position your company as the ideal solution to their
needs.
- Engage with consumers more effectively online
- Leverage the strengths of social media, apps, and blogs to capture
more leads for less money
- Convert more Internet leads into real-world prospects and sales
appointments
- Make connections on every call and learn the exact words that close
more sales
The business world is moving away from "belly-to-belly" interactions and
traditional advertising. Companies are forced to engage with prospective
customers first online - the vast majority through social media, mobile
apps, blogs, and live chat - before ever meeting in person. Yesterday's
marketing advice no longer applies to today's tech savvy, mobile-first,
social media-addicted consumer, and the new sales environment demands
that you meet consumers where they are and close them - quickly. The
Conversion Code gives you an actionable blueprint for capturing Internet
leads and turning them into customers.
