The best of Clayton Christensen's seminal work on disruptive
innovation, all in one place.
No business can afford to ignore the theory of disruptive innovation.
But the nuances of Clayton Christensen's foundational thinking on the
subject are often forgotten or misinterpreted. To achieve continuing
growth in your business while defending against upstarts, you need to
understand clearly what disruption is and how it works, and know how it
applies to your industry and your company. In this collection of
Christensen's most influential articles--carefully selected by Harvard
Business Review's editors--his incisive arguments, clear theories, and
readable stories give you the tools you need to understand disruption
and what to do about it. The collection features Christensen's newest
article looking back on 20 years of disruptive innovation: what it is,
and what it isn't.
Covering a broad spectrum of topics--business model innovation, mergers
and acquisitions, value-chain shifts, financial incentives, product
development--these articles illuminate the impact and implications of
disruptive innovation as well as Christensen's broader thinking on
management theory and its application in business and in life.
This collection of best-selling articles includes: "Disruptive
Technologies: Catching the Wave," by Joseph L. Bower and Clayton M.
Christensen, "Meeting the Challenge of Disruptive Change," by Clayton M.
Christensen and Michael Overdorf, "Marketing Malpractice: The Cause and
the Cure," by Clayton M. Christensen, Scott Cook, and Taddy Hall,
"Innovation Killers: How Financial Tools Destroy Your Capacity to Do New
Things," by Clayton M. Christensen, Stephen P. Kaufman, and Willy C.
Shih, "Reinventing Your Business Model," by Mark W. Johnson, Clayton M.
Christensen, and Henning Kagermann, "The New M&A Playbook," by Clayton
M. Christensen, Richard Alton, Curtis Rising, and Andrew Waldeck, "Skate
to Where the Money Will Be," by Clayton M. Christensen, Michael E.
Raynor, and Matthew Verlinden, "Surviving Disruption," by Maxwell Wessel
and Clayton M. Christensen, "What Is Disruptive Innovation?" by Clayton
M. Christensen, Michael E. Raynor, and Rory McDonald, "Why Hard-Nosed
Executives Should Care About Management Theory," by Clayton M.
Christensen and Michael E. Raynor, and "How Will You Measure Your Life?"
by Clayton M. Christensen.
