This book provides a unique orientation to the present, past, and future
of the field of business communication by collecting reflective essays
from some of its most influential scholars, teachers, and leaders.
Through a series of essays that bridge personal narrative and critical
analysis, this book mentors a new generation of students, teachers, and
professionals as they encounter the challenges and opportunities of
business communication and shape the future of the field. The
authors-all influential figures and award winners-describe their
personal histories with the field and discuss how major aspects have
evolved over time. The essays examine the pathways through which
scholars encounter the discipline, the professional challenges they
face, the evolving content of the business communication curriculum, the
development of business communication programs and institutions, the
value of an entrepreneurial mindset for career development, and the
relationships between research, teaching, and professional practice.
They offer stories about a diversity of paths for achieving personal and
professional success and invite readers to think about what lessons they
can apply to their own career advancement and satisfaction. In total,
this collection provides both a living history of the field and a series
of real-world examples of business communication at its finest.
This book is essential reading for students and scholars of business
communication and can be used as a supplemental text for courses in
business communication, professional communication, and communication
career preparation.
