Dan White

(Author)

The Branding Book: How to Build a Popular and Profitable BrandHardcover, 6 June 2023

The Branding Book: How to Build a Popular and Profitable Brand
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Part of Series
Concise Advice
Print Length
160 pages
Language
English
Publisher
Lid Publishing
Date Published
6 Jun 2023
ISBN-10
1911687700
ISBN-13
9781911687702

Description

Most businesses today can readily access the required technology and talent to match competitors' innovations and ideas quickly, making products and services similar to one another. In the modern business environment, companies instead need to build brands that consumers recognize and trust if they're looking for sustainable, profitable growth.

This book presents in a concise fashion the latest thinking and methods for successful branding. Clear and accessible, it contains real-life examples from business, practical frameworks, and inspiring illustrations. It explains what branding really is, why a brand is so critical to success in business, and how to maximize the growth of your current and future products/services through branding.

Product Details

Author:
Dan White
Book Format:
Hardcover
Date Published:
6 June 2023
ISBN-10:
1911687700
ISBN-13:
9781911687702
Language:
English
Pages:
160
Publisher:

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