Game theory means rigorous strategic thinking. It's the art of
anticipating your opponent's next moves, knowing full well that your
rival is trying to do the same thing to you. Though parts of game theory
involve simple common sense, much is counterintuitive, and it can only
be mastered by developing a new way of seeing the world. Using a diverse
array of rich case studies--from pop culture, TV, movies, sports,
politics, and history--the authors show how nearly every business and
personal interaction has a game-theory component to it. Mastering game
theory will make you more successful in business and life, and this
lively book is the key to that mastery.