David Jones

(Author)

The Aha! Moment: A Scientist's Take on CreativityPaperback, 24 January 2012

The Aha! Moment: A Scientist's Take on Creativity
Qty
1
Turbo
Ships in 2 - 3 days
In Stock
Free Delivery
Cash on Delivery
15 Days
Free Returns
Secure Checkout
Buy More, Save More
Reading Age
Ages: 22
Grade Levels
17
Print Length
280 pages
Language
English
Publisher
Johns Hopkins University Press
Date Published
24 Jan 2012
ISBN-10
1421403315
ISBN-13
9781421403311

Description

This book is about having ideas and--a much longer haul--making them work. David Jones, best known for his Daedalus column, tells a multitude of stories about creators and their creations, including his own fantastical-seeming contributions to mainstream science such as the unrideable bicycle and chemical gardens in space. His theory of creativity endows each of us with a Random-Ideas Generator, a Censor, and an Observer-Reasoner. Jones applies his theory to a wide range of weird scientific experiments that he has conducted for serious scientific papers, for challenging printed expositions, and for presentations to a TV audience. He even suggests new ones, not yet tried!

Creativity is as essential to science as curiosity, physical intuition, and shrewd deduction from well-planned experiments. But, says Jones, ingenuity is very uncertain. Even for the greatest inventors, about 80 percent of ideas fail. Jokiness can help, and so can lots of random data. Jones has plenty of clever advice that will help spark that madly brilliant private thought in the first place--and will encourage you to take it further.

Neither dense nor demanding, The Aha! Moment is engrossing, edifying, and scientifically serious; yet it is lightly written and asks lots of silly questions. As Jones shows, it can often pay to take an absurd idea seriously.

Product Details

Audience:
Ages: 22
Author:
David Jones
Book Format:
Paperback
Country of Origin:
US
Date Published:
24 January 2012
Dimensions:
22.68 x 15.29 x 1.75 cm
Educational Level:
Grade Levels: 17
ISBN-10:
1421403315
ISBN-13:
9781421403311
Language:
English
Location:
Baltimore
Pages:
280
Weight:
376.48 gm

Related Categories


Need Help?
+971 6 731 0280
support@gzb.ae

About UsContact UsPayment MethodsFAQsShipping PolicyRefund and ReturnTerms of UsePrivacy PolicyCookie Notice

VisaMastercardCash on Delivery

© 2024 White Lion General Trading LLC. All rights reserved.