Discover the teachings and insights from the world's leading marketing
courses through The 30 Day MBA in Marketing.
From advertising and promotion to buyer behaviour and budgets, this
comprehensive book includes all of the modules you would find at a top
business school, allowing you to fill the gaps in your knowledge and
develop your creative, analytical and decision-making skills. It also
features an array of fascinating case studies from some of the world's
most successful businesses, clarifying how these skills drive success.
With its comprehensive insights and accessible guidance, The 30 Day
MBA in Marketing is essential reading whether you are a professional
looking to accelerate your career or a student interested in expanding
your knowledge.