As business becomes increasingly reliant on succeeding in export
markets, the need for specialist knowledge in international trade is at
its highest. With thorough explanations to describe the current
international business environment as well as international case studies
which include IKEA, Shell, Innocent Drinks, Ford, Match.com and Ryanair,
The 30 Day MBA in International Business will boost your knowledge
and help you play a more rounded role in shaping the direction of your
organization.
The 30 Day MBA in International Business covers all the essential
elements of international trade and business, including international
marketing strategy, managing international organizations and selecting
global strategic partners as well as finance, accounting and human
resource management.
The 30 Day MBA in International Business is packed with links to
free resources from the top business schools as well as an online list
of sources to keep you informed on all the key business issues.
Online supporting resources for this book include a bonus chapter on
business communication, self-test question and answers and appendices.