Thomas Lah

(Author)

Technology-As-A-Service Playbook: How to Grow a Profitable Subscription BusinessHardcover, 11 April 2016

Technology-As-A-Service Playbook: How to Grow a Profitable Subscription Business
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Print Length
349 pages
Language
English
Publisher
Point B Inc
Date Published
11 Apr 2016
ISBN-10
098604623X
ISBN-13
9780986046230

Description

Technology-as-a-Service Playbook defines the tactical and strategic plays technology companies must run to build a profitable subscription business. Whether you are a pure-play cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-making and execution around the "as-a-service" model to put your company on a path to profitable growth.

This cloud-driven journey will affect every part of the organization. How offers are designed, built, marketed, sold, and serviced will all need to change. And these transformations are not limited to OEMs--they will also directly impact the vast network of channel partners. After all, it's not just about building recurring revenue, it's about building PROFITABLE recurring revenue. Technology-as-a-Service Playbook is the road map to the next-generation tech business model.

Product Details

Authors:
Thomas LahJ B Wood
Book Format:
Hardcover
Country of Origin:
US
Date Published:
11 April 2016
Dimensions:
23.11 x 15.24 x 3.05 cm
ISBN-10:
098604623X
ISBN-13:
9780986046230
Language:
English
Pages:
349
Publisher:
Weight:
703.07 gm

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