Success Strategies and Knowledge Transfer in Cross-Border Consulting
Operations analyzes the international operations of consulting firms.
Apart from developing a theoretical framework which differs from
traditional theories about international trade, the main issues analyzed
in this book are: 1) Success determinants when tendering for
international consulting contracts; 2) The choice between exports,
acquisition of a local firm or establishing a greenfield office when
entering foreign markets; 3) The extent and nature of knowledge transfer
to emerging markets; 4) The role of development agencies in
international consulting projects; 5) The trend towards, and
consequences of, more management services included in international
projects; 6) The effects on competition when state-owned consulting
firms are allowed to operate in the international market. The empirical
analysis of these issues is based on a unique database of individual
tender documents which Swedish consulting firms have submitted abroad.