An indispensable step-by-step guide to releasing your own records and
beginning a working independent label. Since the boom of homemade
records and independently-minded musicians in the 1980s, the alternative
music industry has grown from strength to strength, driven by a policy
that privileges the music itself over the aggressive marketing and
branding strategies of the majors. You can retain all control and rights
to the music you release, allowing you to showcase and sell the music
that you believe should be heard.
There has never been a better time to begin a label for yourself, and
this comprehensive title shows you exactly how it's done, including:
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Devising a business plan
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Finding and choosing talent
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Creating and manufacturing records themselves
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All aspects of promotion and marketing
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Distribution and radio
Get your company organised and get those records out there right now
with the help and advice of this informative guide.