Non-Newtonian flows arise in many processes in engineering, science and
biology for example, in polymer processing, coating, ink-jet printing,
microfluidics, geological flows in the earth mantle, homodynamic and
many others. Modeling non-Newtonian flows is important for understanding
and predicting the behaviour of processes and thus for designing optimal
flow configurations. Several models based on empirical observations have
been suggested for these fluids. A constitutive equation of the
non-Newtonian fluids is in general have their order higher than those
describing the motion of the Newtonian fluids, but apparently there is
no corresponding increase in the number of boundary conditions. Applied
mathematicians and computer scientists are thus forced with the
so-called ill-posed boundary value problems which, in theory have a
family of infinitely many solutions. The task them becomes of selecting
one of them under some plausible assumption. The main objective of this
book is to consider the problems in one class of non-Newtonian fluids
namely the fluids of differential type and to develop analytic solutions
using the homotopy analysis method (HAM).