The modern male ego...fallible yet ultimately malleable. Douglas Perfors
is pretty damn close to perfect...perfect wife, perfect children,
perfect physique, perfect job, perfect house, perfect intentions...yet
unaware of this adulation and seamless displays of it, he has become
nothing other than smug; a Smug Dad. Add in a pre-kids backstory steeped
in domestic tedium, a surreal TV watching compulsion and a procreatory
feminist pact, everything is flipped from Smug Dad to Doug's Mad.