Trust continues to be the most pivotal element needed in successful
relationships--from the personal to the political to business. With
compelling examples, convincing research, and penetrating insights,
Covey and Link teach people how to develop optimal trust relationships
by mastering Smart Trust.
Stephen M. R. Covey's first book, The Speed of Trust--a #1 Wall
Street Journal and New York Times bestseller-- teaches the
fundamentals of trust--what it is, how it is established, and how it can
be regained when lost. Now, there is a new, more urgent crisis: This is
an era of extreme distrust--of the government, our institutions, and in
our personal and professional relationships. The economic crisis was a
categorical loss of confidence in our interdependent global economic
relationships and systems, and the world is in desperate need of a
system that can restore that trust.
Smart Trust addresses the seeming paradox that in spite of current
historic low levels of trust there is also striking evidence of people,
companies, and countries that are prospering from high trust. Smart
Trust offers hundreds of examples around the globe--individuals, teams,
organizations, markets, and industries--that have created cultures and
relationships of high trust and are enjoying remarkable
benefits--prosperity, energy, and joy. Smart Trust offers a proven
formula to teach what they are doing and how they are doing it.
Listeners will learn how to integrate these exceptional examples into
all aspects of life--institutional, cultural, and personal. Smart
Trust is filled with Covey's principles and strategies for creating
environments that thrive because of trust. There has never been a more
important time for this discussion.
