Tim Mazzarol

(Author)

Small Business Management: Theory and Practice (2020)Hardcover - 2020, 5 December 2019

Small Business Management: Theory and Practice (2020)
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Part of Series
Springer Texts in Business and Economics
Print Length
579 pages
Language
English
Publisher
Springer
Date Published
5 Dec 2019
ISBN-10
981139508X
ISBN-13
9789811395086

Description

This textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices of larger firms.

For students interested in establishing and managing their own small firm, this book helps them to focus their thinking on the realities of life as a small business owner-manager - both its challenges and its rewards.

For postgraduate students that are keen to 'make a difference', this text enables them to understand how they might consult to small firms and assist owner-managers to establish and grow their ventures.

In addition to students, this book is also useful to small business owner-managers as a general guide on how they might better manage their operations. Managers in large corporations and financial institutions who deal with small businesses as clients or suppliers, and professionals such as accountants, lawyers and consultants who provide advice and other services to small businesses will also find the book of interest.

Product Details

Authors:
Tim MazzarolSophie Reboud
Book Edition:
2020
Book Format:
Hardcover
Country of Origin:
NL
Date Published:
5 December 2019
Dimensions:
23.39 x 15.6 x 3.33 cm
ISBN-10:
981139508X
ISBN-13:
9789811395086
Language:
English
Location:
Singapore
Pages:
579
Publisher:
Weight:
1016.05 gm

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