No matter where you are on the organizational ladder, the odds are high
that you've delivered a high-stakes presentation to your peers, your
boss, your customers, or the general public. Presentation software is
one of the few tools that requires professionals to think visually on an
almost daily basis. But unlike verbal skills, effective visual
expression is not easy, natural, or actively taught in schools or
business training programs. slide: ology fills that void.
Written by Nancy Duarte, President and CEO of Duarte Design, the firm
that created the presentation for Al Gore's Oscar-winning film, An
Inconvenient Truth, this book is full of practical approaches to visual
story development that can be applied by anyone. The book combines
conceptual thinking and inspirational design, with insightful case
studies from the world's leading brands. With slide: ology you'll
learn to:
- Connect with specific audiences
- Turn ideas into informative graphics
- Use sketching and diagramming techniques effectively
- Create graphics that enable audiences to process information easily
- Develop truly influential presentations
- Utilize presentation technology to your advantage
Millions of presentations and billions of slides have been produced --
and most of them miss the mark. slide: ology will challenge your
traditional approach to creating slides by teaching you how to be a
visual thinker. And it will help your career by creating momentum for
your ca