John Buswell

(Author)

Service Quality in Leisure, Events, Tourism and SportHardcover, 31 January 2017

Service Quality in Leisure, Events, Tourism and Sport
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Part of Series
Cabi Tourism Texts
Part of Series
Tourism Studies
Print Length
322 pages
Language
English
Publisher
Cabi
Date Published
31 Jan 2017
ISBN-10
1780645449
ISBN-13
9781780645445

Description

Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any business, and therefore any student of the subject, this new edition of a successful textbook addresses the key points and principles of managing service quality across the industry sector. Fully updated and enhanced, it:

* Covers areas such as the experience economy, capacity management and service culture, as well as methods for measuring quality and satisfaction.

* Includes numerous case studies to help students apply classroom-based theory to practice.

* Is packed with student-friendly pedagogy and full color illustrations throughout to enhance the learning experience.

Considering the underpinning theory of service quality, this book informs the reader of the practical application of service quality management tools and techniques in an industry with distinctive features and challenges. An invaluable read for students within the LETS sectors, it also provides a useful refresher for practitioners working in the industry.

Product Details

Authors:
John BuswellChristine WilliamsKeith DonneCarley Sutton
Book Format:
Hardcover
Country of Origin:
GB
Date Published:
31 January 2017
Dimensions:
24.89 x 19.05 x 2.54 cm
ISBN-10:
1780645449
ISBN-13:
9781780645445
Language:
English
Pages:
322
Publisher:
Weight:
1065.94 gm

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