Supply relations are often governed by so-called relational contracts.
These are informal agreements sustained by the value of future
cooperation. Although relational contracts persist in practice, research
on these types of contract is only emerging in Operations and Supply
Chain Management. This book studies a two-firm supply chain, where
repeated transactions via well-established supply contracts and
continued quality-improvement efforts are governed by a relational
contract. We are able to characterize an optimal relational contract,
i.e., to develop policies for supplier and buyer that structure
investments in quality and flexibility in a way that no other
self-enforcing contract generates higher expected joint surplus. A
second goal is to compare the performance of different returns
mechanisms in the context of relational contracting (quantity
flexibility and buy-back contracts). Industry studies motivate the
presented model.