From the New York Times bestselling author of Big Data, a
prediction for how data will revolutionize the market economy and make
cash, banks, and big companies obsolete
In modern history, the story of capitalism has been a story of firms and
financiers. That's all going to change thanks to the Big Data
revolution. As Viktor Mayer-Schörger, bestselling author of Big Data,
and Thomas Ramge, who writes for The Economist, show, data is
replacing money as the driver of market behavior. Big finance and big
companies will be replaced by small groups and individual actors who
make markets instead of making things: think Uber instead of Ford, or
Airbnb instead of Hyatt.
This is the dawn of the era of data capitalism. Will it be an age of
prosperity or of calamity? This book provides the indispensable roadmap
for securing a better future.