Technology advances are making tech more . . . human. This changes
everything you thought you knew about innovation and strategy.
In their groundbreaking book, Human + Machine, Accenture technology
leaders Paul R. Daugherty and H. James Wilson showed how leading
organizations use the power of human-machine collaboration to transform
their processes and their bottom lines. Now, as new AI powered
technologies like the metaverse, natural language processing, and
digital twins begin to rapidly impact both life and work, those
companies and other pioneers across industries are tipping the balance
even more strikingly toward the human side with technology-led strategy
that is reshaping the very nature of innovation.
In Radically Human, Daugherty and Wilson show this profound shift,
fast-forwarded by the pandemic, toward more human--and more
humane--technology. Artificial intelligence is becoming less artificial
and more intelligent. Instead of data-hungry approaches to AI,
innovators are pursuing data-efficient approaches that enable machines
to learn as humans do. Instead of replacing workers with machines,
they're unleashing human expertise to create human-centered AI. In place
of lumbering legacy IT systems, they're building cloud-first IT
architectures able to continuously adapt to a world of billions of
connected devices. And they're pursuing strategies that will take their
place alongside classic, winning business formulas like disruptive
innovation.
These against-the-grain approaches to the basic building blocks of
business--Intelligence, Data, Expertise, Architecture, and Strategy
(IDEAS)--are transforming competition. Industrial giants and startups
alike are drawing on this radically human IDEAS framework to create new
business models, optimize post-pandemic approaches to work and talent,
rebuild trust with their stakeholders, and show the way toward a
sustainable future.
With compelling insights and fresh examples from a variety of
industries, Radically Human will forever change the way you think
about, practice, and win with innovation.
