Software is cut and dried - every button you press has a predictable
effect - but qualitative analysis is open ended and unfolds in
unpredictable ways. This contradiction is best resolved by separating
analytic strategies - what you plan to do - from software tactics -
how you plan to do it. Expert NVivo users have unconsciously learned
to do this. The
Five-Level QDA(R) method unpacks the process so that you can
learn it consciously and efficiently.
The first part of the book explains how the contradiction between
analytic strategies and software tactics is reconciled by "translating"
between them. The second part provides both an in-depth description of
how NVivo works and comprehensive instruction in the five steps of
"translation". These steps are illustrated with examples from a variety
of research projects. The third part contains real-world qualitative
research projects from a variety of disciplines, methodologies, and
kinds of qualitative analysis, all illustrated in NVivo using the
Five-Level QDA method. The book is accompanied by three sets of video
demonstrations on the companion website.
The book and accompanying videos illustrate the Windows version of
NVivo. As there are some differences in screen and interface design
between the Mac and Windows versions please watch the video 'The NVivo
Mac Interface' in the Component Orientation series of videos (available
on the companion website).
The Five-Level QDA method is based on the authors' combined 40 years
of experience teaching NVivo and other software packages used as
platforms for conducting qualitative analysis. After many years
observing their students' challenges they developed the Five-Level QDA
method to describe the process that long-time NVivo experts
unconsciously adopt. The Five-Level QDA method is independent of
software program or methodology, and the principles apply to any type of
qualitative project.
Please see the following URL to access the accompanying materials for
this book: https: //www.qdaservices.co.uk/five-level-qda