For courses in popular culture, media and society, and sociology of the
media. Pop culture surrounds us. Its products are the movies we watch,
the music we listen to, and the books we read; they are on our
televisions, phones, and computers. We are its fickle friend, loving to
hate it and hating to love it. Danesi's text shows us how popular
culture validates our common experiences and affects our daily lives.
The fourth edition of Popular Culture: Introductory Perspectives
features a fully updated text with new material on celebrity in the
digital age. Marcel Danesi delves into the social structures that have
led to the emergence and spread of pop culture, showing how it validates
our common experiences and offering a variety of perspectives on its
many modes of delivery into our everyday lives. The text expands the
illustration program and adds teaching ancillaries on an accompanying
website. Features of the Fourth Edition: -The most accessible popular
culture textbook on the market -Helpfully organized by technology and
medium -Provides new material tracing pop culture from medieval
performances and texts, to the role of opera and carnivals and circuses
to our present media rich culture -Adds new sections on nature of
popularity and a new section on nano-celebrities -Features 50
illustrations -All new ancillary site with power points for instructor
use
